Person moving through everyday life in a city

Real Life eXperience · Since 2014

Wellbeing is a signal. We made it measurable.

Turn everyday human experience into measurable wellbeing data — then turn that data into guidance your customers come back for.

350,000
Users on the platform
Featured
on the App Store home page in 140 countries
2014
Founded in Sydney · Now Amsterdam
5
Awards for design & UX
1,960
Days of R&D behind the model
As featured in
Business InsiderStartup DailySFGateVIW MagazineThe Age
All coverage

The gap

The human connection is quietly going missing.

Operations drift from the mission. The best relationships are emotional and relevant — yet most organisations have no clear way to bring wellbeing into the conversation.

Human.

Real life, not funnel stages.

Accessible.

Playful, immediate, clear.

Life changing.

Measured by personal change.

Handed over.

Yours to run on deployment.

The solution

Wellbeing Intelligence® closes the gap. It hears what people are navigating, responds with utility, and earns permission to keep the conversation going.

What we deliver

Looking for better quality customer connections?

At Realifex — REAL LIFE eXperience — we create a new generation of CX/UX that is fundamentally Human. Accessible. Life changing. A unique expertise, technology and methodology, tailored to your context and handed over once your project is successfully deployed.

  • 01

    Human-Centred Designs

    Research, service blueprints and interface systems built around real lives — not personas on a slide.

  • 02

    Human Experiences

    Onboarding, conversations and Moments designed to feel emotionally relevant from the very first touch.

  • 03

    Wellbeing Intelligence®

    A living model of emotional, behavioural and wellbeing drivers that learns from every interaction.

  • 04

    Plug-ins and Widgets

    Drop check-ins, insight cards and wellbeing Moments into the products your customers already use.

  • 05

    All-in-one Apps

    End-to-end experiences we design, build and deploy — then hand over, fully owned by your team.

Realifex IP · The loop

Capture. Score. Coach. Connect. Reward.

Wellbeing Intelligence® runs as a loop, not a campaign. Every turn gives the person something genuinely useful — and gives you engagement data no survey could ever produce.

Inside the model

Wellbeing
Intelligence®

Moment Auto-Capture

01

Step 01

Moment Auto-Capture

Moments are captured as proof-of-action in the flow of real life — enriched with context, and with physiological signal from wearables. No surveys, no recall bias.

Selected work

Our main projects and customers

See the RealifeChange® showcase

Health · Careforia

Health wellbeing application

Built with Careforia, this application applies Wellbeing Intelligence® to care: capturing how people actually experience their health day to day, structuring it into measurable dimensions, and guiding both the individual and their care team with evidence rather than assumption.

Watch the Careforia film
Financial wellbeing application dashboard showing goals, money coach and wellbeing score

Financial services · Superannuation & housing

Financial wellbeing application

Deployed with funds, lenders and advice providers — Skylight, BUSSQ, Hope Housing, Retirement Essentials and SuperEd — the financial wellbeing application links money decisions to how members actually feel and live, turning engagement into long-term, mutual and trusted relationships.

Clients

Financial services

Skylight Financial Solutions logoBUSSQ logoHope Housing logoRetirement Essentials logoSuperEd logoEuronext logo

Healthcare

Careforia logo

Recognition

A Webby People's Voice Award, plus four design awards.

Best Visual Design – Function 2017 at the Webbys; W3 Gold for Productivity and Silver for Best Visual Design; Davey Gold for Mobile Features – Best Visual Design and Silver for Mobile Apps/Sites – Health & Wellness.

Webby People's Voice Award badgeW3 Award badgeDavey Award badge

Next step

Bring Wellbeing Intelligence® to your organisation.

Tell us where the human connection is breaking down. We'll show you what a Realifexperience looks like in your context.

Start a conversation